What is Meta and what does it mean for the names of the other Facebook-owned apps and services, including Instagram? We’ll explain.
Dashia Starr
Writer
Dashia writes for CNET. In the past, she wrote for several industries, including FinTech, home security, automation, and more. She loves baking bundt cakes and her favorite flavor is white chocolate raspberry.
Facebook announced that it will rebrand itself to Meta.
Facebook said it’s rebranding itself as Meta — much like Google re-created itself as Alphabet — to house its services and products. Tying into the idea of a metaverse, Zuckerberg said that the word “meta” comes from the Greek word meaning “beyond” and that “it symbolizes that there is always more to build.”
Intended to be a virtual world where people work, play, learn and connect, what does the rebranding mean for the apps and services that Facebook owns, such as Instagram or WhatsApp? We’ll explain what you can expect. And here’s what Oculus’ CTO thinks about Facebook’s rebranding and everything else that was announced at Facebook’s Connect conference this week.
No. Facebook, the social media app and service, will keep the same name. Only the umbrella company that oversees all the different apps is changing to Meta.
“Our mission remains the same, still about bringing people together. Our apps and their brands, they’re not changing either,” Facebook’s CEO, Mark Zuckerburg, said during Thursday’s virtual event.
Don’t look for any name changes to Instagram and WhatsApp either, but you can expect the apps to now fall under the Meta parent company.
Here is one that is changing. Zuckerberg said the Oculus name used for the company’s virtual reality headsets and service will change to Meta Quest and the Meta Quest app early next year.
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